Gen WE Trip Contest

UI, Digital Experiences
Microsite for the Gen WE Trip Contest, where one lucky winner from each WE Day city gets to go on a service-learning trip to Ecuador with a friend. With very tight deadlines, we were asked to keep the design very simple, and even use as much of the previous year’s elements as possible to make it easier for development as well. I took a very mobile-first approach since the consumer will have to text a code to a number and get the link via text, making the consumer very likely to view the whole microsite on a mobile device.

View mobile mockup





View desktop mockup


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